I briefly mentioned some of the sessions I attended a few weeks ago at the Excellence in Journalism conference. One of the breakout sessions was about effectively using multimedia storytelling. We watched the above video project from 2012 that has gone viral on Google + of virtual photo walks. John Butterill is a photographer who love to go to off the beaten path locations. He decided to hook his iphone up to his camera so he could video his virtual photo walks with those who may not be physically able to go on the same trips. Word got around and now photographers from around the world are inviting others to share in their photo shoots through Google + hangouts.
How wonderful is that? One of the ladies who was watching Butterill had MS and had not been able to leave the four walls of her living room in over a year, but through technology and social media she can be right there canoeing down the river.
Social media is more than just selfies, pictures of food, political rants and play-by-play status updates. With a little ingenuity and heart, it can be used for good.